Breaking Through from Insight to Impact
'Hands on' product and marketing help where organisations need it most
About Thyrel
Thyrel Ltd was founded by Marie Thirlwall as a microSME helping businesses break through into markets. The term þyrel, or 'Thyrel' in Old English refers to a hole or aperture. This seemed very fitting with the challenges of opening new windows into customer insights, or piercing through existing markets to secure a growth or impact advantage.
Our Services
Market Discovery
Understanding market gaps and opportunities through user research, market analysis, and customer insight programmes.
Go-To-Market
Developing product strategy, defining compelling value propositions, and building roadmaps to secure product/market fit.
Market Growth
Optimising product portfolios and operating models, and executing successful product marketing campaigns.
Product Coaching
Maturing product functions, processes and capabilities to build high-performing product teams.
Let's Work Together
Ready to break through to your next stage of growth? Let's talk.
marie@thyrel.co.uk